Privacy Policy

Apex Lock & Key | Effective Date: January 1, 2026

IMPORTANT NOTICE REGARDING TEXT MESSAGING DATA

Apex Lock & Key ("we," "us," or "our") DOES NOT share customer opt-in information, including phone numbers and consent records, with any affiliates or third parties for marketing, promotional, or any other purposes unrelated to providing our direct services. All text messaging originator opt-in data is kept strictly confidential.

1. Information We Collect

Personal Information:

  • Name, email address, phone number, physical address
  • Appointment details, service requests, and preferences
  • Opt-in records and timestamps for all communication channels (SMS, email, etc.)

Non-Personal Information:

  • IP address, browser type, device information
  • Website usage patterns and analytics
  • Cookies and similar technologies

2. How We Use Your Information

We use collected data for: responding to inquiries and service requests, scheduling, confirming, and reminding you of appointments, sending follow-up communications after completed services, collecting feedback and review requests, processing transactions and payments, improving our website and services, and maintaining records of your communication preferences and consent.

3. SMS Messaging and Compliance

Text Message Program Terms and Conditions

By opting into our SMS messaging services, you agree to receive text messages related to our services, including appointment reminders, service follow-ups, review requests, and important updates.

Opt-In and Consent:

  • You will only receive messages if you have explicitly opted in
  • We maintain timestamped records of all opt-in actions
  • We comply with the Telephone Consumer Protection Act (TCPA) and all applicable laws

Opt-Out Instructions:

  • You can cancel SMS notifications at any time by replying "STOP"
  • You will receive a final confirmation message, and no further messages will be sent unless you re-opt in
  • All opt-out requests are processed immediately

Message Frequency and Content:

  • Message frequency varies based on your interactions with our business
  • Messages will be directly related to the services you have requested or inquired about
  • We do not send promotional content without specific consent

Help and Support:

  • Reply "HELP" for assistance or contact us at
  • Customer support is available during regular business hours

Carrier Information:

  • Standard message and data rates may apply
  • Carriers are not liable for delayed or undelivered messages
  • Supported carriers include AT&T, Verizon, T-Mobile, and most regional carriers

Missed Call Text-Back:

  • If you call us and we are unable to answer, you may receive an automated text message in response
  • By calling our business phone number, you consent to receive this follow-up text
  • You may reply STOP at any time to opt out

SMS Data Protection Statement

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We implement strict data protection measures to safeguard your SMS opt-in information and consent records.

4. Information Sharing and Disclosure

We do not sell, rent, or trade personal information. We may share information with:

Service Providers:

  • Third-party vendors who assist in our operations (e.g., payment processing, appointment scheduling, communications)
  • SMS aggregators and providers solely for the purpose of delivering messages you have consented to receive
  • All service providers are contractually obligated to maintain confidentiality and security

Legal Compliance:

  • If required by law, legal process, or to protect our rights
  • In response to valid law enforcement requests or court orders

Business Transfers:

  • In case of mergers, acquisitions, or sale of assets
  • In such cases, your data remains protected under the terms of this policy

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

5. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. No method of internet transmission is 100% secure, but we strive to protect your data using commercially acceptable means.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to analyze site traffic, remember your preferences, and improve website functionality. You may control cookies through your browser settings.

7. Your Rights and Choices

You have the right to:

  • Access, update, or delete your personal information
  • Opt out of marketing emails by clicking "unsubscribe"
  • Opt out of SMS messages by replying "STOP"
  • Withdraw consent at any time for future communications

To exercise these rights, contact us using the information below.

8. Changes to This Privacy Policy

We may update this policy from time to time. The latest version will always be available on our website.

9. Contact Us

If you have questions about this Privacy Policy, contact us at:

Apex Lock & Key


By using our website and services, you consent to this Privacy Policy.